Amazon releases Kindle Cloud Reader for iPad

Amazon has launched Kindle Cloud Reader, a new cloud-based version of its Kindle book reading application. The new web-based app bypasses Apple’s new policy requiring any in-app sales to go through Apple’s purchasing system.
Apple made a change to their subscription rules that ensures new content purchased from within apps are subject to their 30% fee. Amazon responded to the new rules by removing the Kindle Store button from their native application and went to work on a web app based on HTML5.
The Cloud Reader web app is fully optimized for the iPad and feels like a native app, even though it’s not.
Features of Kindle Cloud Reader include:
- An immersive view of your entire Kindle library, with instant access to all of your books
- Start reading over 950,000 Kindle books instantly within your browser
- An embedded Kindle Store optimized for your web browser makes it seamless to discover new books and start reading them instantly
- New Kindle Store for iPad is built from the ground up for iPad’s touch interface
- Your current book is automatically made available for offline use, and you can choose to save a book for reading offline at any time
- Receive automatic software updates without the need to download new software
- Select any book to start reading, customize the page layout to your desired font size, text color, background color, and more
- View all of the notes, highlights, and bookmarks that you’ve made on other Kindle apps or on Kindle
- Sync your last page read across your Kindle and free Kindle apps so you can always pick up where you left off
Kindle Cloud Reader is available for Safari on iPad, Safari on desktop and Chrome starting today. Kindle Cloud Reader on the iPad is optimized for the size and unique touch interface of iPad. Without even leaving the app, customers can start shopping in the Kindle Store and will find a unique and immersive shopping experience built specifically for iPad’s Safari browser.
Originally posted 2011-08-10 23:12:25.